INFOMERCIAL FAQ MEDIA BUYING PRODUCTION GLOSSARY INTERNET
infomercial drtv
 
PUBLISH YOUR INFOMERCIAL ONLINE
 
  • 69.39% of all Internet users have a broadband connection. This makes it easier to view video, podcasting and flash technology online. Source: Nielsen/NetRatings
     
  • There are millions of users utilizing online video sites everyday (YouTube, Joost, etc.)
     
  • An opportunity to reach more customers
     
  • Another opportunity to get your message out there for someone that may have missed viewing your infomercial on TV or who didn't have the opportunity to see the full offer on TV.
     
  • Research estimates that 123 million Americans will view online video at least once a month in 2007. Source: eMarketer Inc
     
  • An estimated 81 million people, or 63% of the 129 million people who access the Internet over broadband in the U.S., watch broadband video at home or at work. Source: Nielsen/NetRatings
     
  • 33% percent of those surveyed indicated that watching video over broadband Internet increased their television viewing time, vs. 13 percent who indicated it decreased their traditional television viewing. Source: Nielsen/NetRatings
     
  • There are no media costs associated with running your infomercial online.
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